Wednesday 25 April 2012

Snow White & The Huntsman: TV spot, “This is no fairy tale.”, but it is a very effective trailer...

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Well SWATH had been pulling further and further ahead of Mirror, Mirror ever since last summer; but this TV spot seems like a final kick to the somewhat disappointing and only moderately successful Snow White film currently on release. As well as reminding those males &/or adults as yet unaffected by the marketing pull of a film that ranks number one for North American women to see this summer.

 SWATH greatest challenge this summer comes from its proximity to Sir Ridley Scott’s Prometheus, which also stars Charlize Theron. The films are a week apart in some countries and in others, primarily the UK they actually open on the same day. (release dates at the end.) Anyone who thinks there is no overlap between these two films needs to think again as there most certainly is, even if each film should have a , minimal, tilt (say 60/40) male/ female – female/male). It would be a real shame if either fails to maximise its potential (especially if they both live up to the creative excellence expected of them) because they are so close to each other. The similarities between British directors Sir Ridley Scott and Rupert Sanders shouldn’t be overlooked by those who are unsure about Sanders ability to pull off his first feature film.

Synopsis...
“In the epic action-adventure Snow White and the Huntsman, Kristen Stewart (Twilight) plays the only person in the land fairer than the evil queen (Oscar® winner Charlize Theron) out to destroy her. But what the wicked ruler never imagined is that the young woman threatening her reign has been training in the art of war with a huntsman (Chris Hemsworth, Thor, The Cabin In The Woods) dispatched to kill her. Sam Claflin (Pirates of the Caribbean: On Stranger Tides) joins the cast as the prince long enchanted by Snow White's beauty and power.

The breathtaking new vision of the legendary tale is from Joe Roth, the producer of Alice in Wonderland, producer Sam Mercer (The Sixth Sense) and acclaimed commercial director and state-of-the-art visualist Rupert Sanders.”

Character role call...



North America

United States
01-Jun-12
Canada - French
01-Jun-12
Canada - English
01-Jun-12
Latin America

Argentina
31-May-12
Brazil
01-Jun-12
Chile
31-May-12
Colombia
01-Jun-12
Mexico
01-Jun-12
Panama
01-Jun-12
Peru
31-May-12
Venezuela
24-Aug-12
Middle East / Africa

Egypt
30-May-12
Israel
31-May-12
Lebanon
31-May-12
South Africa
01-Jun-12
United Arab Emirates
31-May-12
Asia Pacific

Australia
21-Jun-12
Hong Kong
31-May-12
India
08-Jun-12
Indonesia
01-Jun-12
Japan
TBD
South Korea
31-May-12
Singapore
31-May-12
Malaysia
31-May-12
New Zealand
21-Jun-12
Philippines
01-Jun-12
Taiwan
02-Jun-12
Thailand
31-May-12
Europe

Austria
01-Jun-12
Belgium
13-Jun-12
Croatia
31-May-12
Cyprus
01-Jun-12
Czech Republic / Slovakia
31-May-12
Denmark
07-Jun-12
Finland
08-Jun-12
France
13-Jun-12
Germany
31-May-12
Greece
31-May-12
Hungary
31-May-12
Iceland
01-Jun-12
Ireland
01-Jun-12
Italy
11-Jul-12
Netherlands
07-Jun-12
Norway
08-Jun-12
Poland
01-Jun-12
Portugal
31-May-12
Romania
01-Jun-12
Russia
14-Jun-12
Serbia & Montenegro
31-May-12
Slovenia
31-May-12
Spain
01-Jun-12
Sweden
08-Jun-12
Switzerland - French
13-Jun-12
Switzerland - German
31-May-12
Switzerland - Italian
01-Jun-12
Turkey
01-Jun-12
Ukraine
07-Jun-12
United Kingdom
01-Jun-12

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